How Does it work?
Our team is experienced in managing paid campaigns and social media advertising across multiple platforms. We adopt a ‘review, refine, and repeat’ process on our campaigns and share the results so that you are kept up to date and can see exactly how your campaigns are performing.
We work with small, medium or large businesses, in all industries. We know how to target industry-specific audiences, address needs and plan budgets to create winning PPC campaigns.
- Google Ads and Bing Ads
We are experienced with Google Ads and Bing Ads and can work with various businesses and budgets. Whether you need assistance once or ongoing support, we can help you make the best of your online social presence.
- Social Media Advertising
Alongside traditional online advertising, our team can also undertake social media advertising on your behalf across a number of social channels such as Facebook, YouTube and Instagram.
- PPC Management and Conversion Tracking
Who is your audience? New buyers and sellers? Or past ones? Around Sheikh Zayed Road? Or Jumeirah? Would you want the same message to be sent to both these audiences? Of course not! With Digital Marketing, you can target a specific segment using geo-targeting and lead magnets to get the conversation started with the right people. Your customers are not just looking for you through their desktops but also their phones. In fact, an average person spends almost 30 hours a week only on their phone. Being digital helps you give the user a unique personal experience and information right at their fingertips.
- Reporting
No matter how big or small a PPC campaign is, we provided detail reports on all aspects of performance. This includes highlighting key metrics such as traffic sources, site performance (users, bounce rates etc.) conversions and e-commerce data if available.
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General Question
When people talk about paid ads, they’re usually referring to one of these three ad types:
Search ads, which appear in search results when users make a query.
Display ads, which appear on websites in the form of banners, images, videos, or text.
Social media ads, which appear on social media platforms and are typically seamlessly integrated into users’ feeds.
The short answer is yes, absolutely. If you have an eye-catching ad, enter a competitive bid, and choose your targeting parameters wisely, you’ll start to get more clicks shortly after your campaign goes live.
Simply put, a paid ad is any type of ad that you have to pay for.
Whether it’s printed in the newspaper or displayed on the hottest social media network, if you exchanged money for ad space, then it qualifies as a paid ad.
Fun fact: The first digital paid ad was created in 1994 when AT&T paid online magazine HotWired a whopping $30,000 for a banner ad. It garnered an astonishingly high click-through rate of 44 percent — ah, the early days of the
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Promolancer – Digital Marketing Agency